The Challenge
Business Advantage PNG’s website has more than a decade’s worth of content, and their site was just as old. The paid theme it used had become defunct, no longer receiving updates, and was difficult to work with.
PNG’s top-ranked business media
The Approach
We assessed the site’s database and existing structure first, to ensure we could retain the immense amount of articles on the site, rather than costly repopulation. We then identified pain points for editing and envisioned a system with far greater control over the page layouts, with more consistency and a far better appearance.
Overall, it looks great and your team has done a great job.
Andrew Wilkins
The Result
The wealth of content on the site is now presented in a much more engaging format, particularly for smaller screen devices. Editing capability has been significantly improved, expanding the possibilities for article creation, and more information about the physical publications has been made available too.
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